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Programmatic Advertising
for Agencies.
One Platform, Multiple DSPs

Access premium media across multiple DSPs, including The Trade Desk, Amazon DSP and Beeswax, without enterprise complexity or minimum spends. White-label ready.

No monthly minimums. No seat fees. No lock-ins.

0M+
Clicks Delivered
0+
Campaigns Run Each Year
~0 Billion
Impressions Served

More outcomes for your clients.
More opportunity for your agency.

The trade desk
Amazon DSP
Beeswax

Programmatic advertising technology, tailored for your agency.

Run expert-led programmatic with precision. Vizibl's white-label DSP puts you in control of buying and optimising solely on your terms.

Whether you're a full-service shop, a trading desk, or a growing advertising consultancy working out of a cafe on high street, Vizibl fits around how you actually work, not the other way round.

Ad Agencies

Amazon DSP, The Trade Desk and Beeswax through one unified agency seat. No monthly minimums, no seat commitments. Built for the independent and boutique end of the market, not just the big networks.

Layer measurable, outcome-led programmatic onto the paid search and social work you already do, without putting a trading desk on the headcount.

Built as much for the two-partner consultancy or IPA-member indie as for the larger shop: self-serve, no minimum spend, and full cost visibility so client billing actually adds up.

Activate new revenue streams by adding programmatic advertising to your portfolio, without the headcount, investment or complexity.

Built for agencies in the UK — and wherever your clients need you next

Most agencies don't start global. They start with a client right around the corner, then follow them as they grow — often into Ireland or the wider EU first, since that's the natural next step for a lot of UK businesses.

Beyond the UK, Vizibl adapts to whatever framework the next market runs on, so your team isn't relearning consent rules every time a client opens a new territory.

Run Campaigns
Run Campaigns
Across Markets

Reach audiences across countries and regions through a single platform, with targeting and campaign controls built around local requirements, not a one-size-fits-all default.

Choose DSP
Choose the Right DSP
for Each Market

Different DSPs offer different inventory, audience and optimisation strengths. Use the one that fits, market by market, via single, seamless unified interface.

Support Growth
Support Your
Clients' Growth

Expand your programmatic offering as clients enter new markets, without building fresh DSP infrastructure for every territory they land in.

Real Stories, Real Success.

Here’s What Our Customers Say

The right ad for whatever
the UK's doing today

Our Dynamic Creative Optimisation solution allows you to deliver more relevant creatives at scale.

Stop using generic, catch-all creatives for every user and shopper. Automatically tailor and swap ad creatives in real-time based on what users were actually doing on your website, using browse time to clicks to cart-additions and more.

For instance, if a user was more interested in a specific suede shoe or perfume brand, show them creatives in the same category or from discount catalogs.

Or, show them options for other gifting or interior decoration ideas based on what they were looking at on your website.

The possibilities are endless with dynamic creatives.

Premium Global Inventory Access

Access relevant, premium inventory across major digital channels and activate campaigns wherever your audience is most valuable.

Premium Display & Video Inventory

Reach your target audience on premium websites and apps, across the globe.

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DSP Access with No Monthly Minimums

Stop paying for DSP seats you don't fully use. Vizibl gives independent agencies access to enterprise-grade programmatic inventory, including Amazon's audience signals, The Trade Desk's programmatic power, CTV, display, audio, and video. All with no monthly minimums, no lock-in contracts, and no hidden fees. Scale your programmatic buying at your own pace.

Discover How Vizibl Powers Smarter Multi-DSP Advertising

Learn how agencies unify the best of Amazon, TTD, and FreeWheel DSP
with Vizibl to drive full-funnel performance.

Built for Agencies. Engineered for Growth.

White-Label Ready
White-Label Ready

White-label the platform with your logo, colors, and domain. Deliver a fully branded programmatic trading desk experience your brand, your rules.

Multi-Client Management
Multi-Client Management

Create isolated workspaces for each client with separate budgets, creatives, and reporting dashboards to ensure absolute data integrity.

Premium Inventory Access
Premium Inventory Access

Access Amazon DSP, The Trade Desk (TTD), Netflix and more — through a single, unified multi-DSP seat. No separate contracts required.

User-Centric Audience Strategy
User-Centric Audience Strategy

Activate each DSP where it performs best to replace channel-centric planning with a complementary DSP mix that maximises funnel efficiency.

AI Optimisation Engine
AI Optimisation Engine

Automatically tune bids, pacing, and targeting parameters to maximise performance against your specific KPIs across all connected inventory sources.

Granular Reporting & Attribution
Granular Reporting & Attribution

Deploy real-time dashboards, multi-touch attribution modeling, and custom event tracking to understand exactly what drives conversions.

Unified Measurement
Unified Measurement

Transform fragmented multi-DSP reporting into a unified, outcome-driven measurement framework with clear, undisputed attribution paths.

Brand Safety & Fraud Protection
Brand Safety & Fraud Protection

Integrated tools like Geo Edge and IAS ensure safe, verified traffic. Protect your clients' budgets from sophisticated bot networks and invalid traffic.

Your Brand. Your Platform. Your Rules.

Launch your own white-label programmatic advertising platform in days.

Custom UI
Custom UI with your logo, colors, and domain
RTB Access
Self-service RTB access for clients with oversight controls
Data Ownership
Full data ownership and export capabilities
Onboarding Support
Seamless onboarding and dedicated support

Programmatic media buying, simplified.

Vizibl is built for agencies that want to offer full-service programmatic media buying without enterprise overheads. As a programmatic media buying platform, it consolidates campaign planning, execution, and reporting, letting your team act as a true programmatic media buying agency for your clients.

CDP

Customer Data Platform
(CDP) Integration

Seamlessly integrate our CDP into your campaigns to drive closed-loop outcomes for your clients.

One Platform

One Platform, All
Programmatic Channels

Gain seamless access to the vast inventories and unique audiences of major DSPs like Amazon DSP, Beeswax, Xandr and others, all from a single Vizibl interface.

Optimisation

Automated
Optimisation Tools

Leverage AI-powered insights and automation features to optimise bids, budgets, and placements across your entire programmatic portfolio.

Less Training

Less Training, More
Outcomes

Your team works on only one platform - Vizibl. We remove the complexities of individual DSPs, allowing your media buyers to focus on strategy, not technical gremlins.

Expand Offerings

Expand Your
Client Offerings

Effortlessly tap into new programmatic opportunities, including display, video, audio, CTV and Amazon, without the overhead of learning and integrating new individual platforms.

Fraud Detection

Fraud Detection
and Prevention

Ensure brand safety and protect your clients' budgets with robust fraud detection tools.

Reporting Dashboard

Unified Reporting
Dashboard

Real-time, customizable dashboards that pull performance data from all connected platforms, offering a comprehensive view of campaign effectiveness.

White Label

White label with
Ease

Offer Vizibl to your clients as a full white-labeled DSP - with your branding, your customization and full access to all functionality.

Choose the DSP that fits the campaign

Different DSPs have different strengths. Vizibl lets your agency activate each one where it performs best, rather than forcing every brief through a single platform.

Use complementary DSPs to build a media strategy around your client's audience, objectives and funnel.

Build audiences using:

Tick Contextual targeting
Tick Behavioural targeting
Tick Demographic targeting
Tick Geographic targeting
Tick Hyperlocal targeting
Tick Custom audiences
Tick Lookalike audiences
Tick Retargeting
Tick Retail audiences
Tick Device-level targeting

Vizibl: Your integrated programmatic powerhouse

Consolidate access, simplify operations, and empower your media buying team with Vizibl. Get instant access to
the world's foremost inventory across Connected TV, Display, Video, Audio, Amazon properties, Netflix and more.

Programmatic advertising isn't a side line item

It's the plumbing behind most UK digital advertising. Here's why an agency needs
a proper partner for it, not a bolt-on:

Display

It's the default way display gets bought.

78% of UK display ad spend is now traded automatically, not booked directly. If a client's still asking "should we go programmatic?", the market's already answered that.

Growth

The overall pot is growing fast.

UK digital ad spend is on track to pass £45 Billion in 2026; up roughly 10% year on year.

Channels

Growth is concentrated in a few channels.

Retail media and TV+ (ads on connected-TV streaming) are the fastest-growing lines. Out-of-home is following the same curve: total UK OOH spend hit a record £1.44bn in 2025, and while only around 5% of that runs programmatically today, that share is forecast to roughly triple by 2027.

Maximise your agency's revenue

Add programmatic advertising to your agency offering without adding headcount,
complexity or risk.

Already have programmatic? Vizibl consolidates all your media buying, lowers
costs and gives you access to premium inventory.

Whether you are an independent, full-service, performance or creative agency, Vizibl's multi-DSP
platform lets you layer measurable programmatic media on top of what you already do. Reach
audiences across Amazon DSP, The Trade Desk, Beeswax across all programmatic channels.

One unified seat, no monthly minimums, no lock-ins.

Revenue Streams

Create New Revenue Streams

Move beyond one-off projects by introducing performance-led programmatic campaigns that drive ongoing, outcome-based revenue, leveraging the client relationships you already own.

Scale Team

Scale Campaigns Without Scaling Your Team

Vizibl's automated workflows and intuitive self-serve controls let you launch and manage high-budget campaigns with your current team, no dedicated media specialist required.

Targeting

Deliver Precision Audience Targeting

Reach the right users at the right time by leveraging contextual, behavioural, geo, and custom audience targeting, including Amazon's retail data and The Trade Desk's premium inventory to deliver highly relevant campaigns for your clients.

Multichannel

Activate Multichannel Campaigns

Go beyond search and social. Launch & execute display, video, audio, native, CTV, and interstitial campaigns from a single interface, giving clients a complete media strategy under your brand.

Scale

Start Lean. Scale With Confidence.

No minimum spend. No seat fees. Test programmatic with modest budgets, validate performance, then scale at your & clients' pace.

Data

Own Valuable First-Party Audience Data

Build and manage your own audience segments across campaigns. Turn every brief into a long-term data asset that improves targeting, reduces waste, and compounds in value over time.

ROI

Prove ROI With Branded Dashboards

Deliver real-time reporting and white-labelled dashboards that clearly demonstrate campaign performance and ROI, strengthening client trust and retention with every report.

White Label

White-Label It As Your Own

Offer Vizibl's full DSP capabilities under your own logo, colors, and domain. Your clients see your brand, and you retain the margin.

Start your free trial today and unlock
the full power of Vizibl DSP

No setup fees. No lock-ins. Just results.

Get Started →

Frequently Asked Questions

Understanding Programmatic Advertising

Programmatic advertising automates ad buying using real-time data to reach the right audience efficiently. Unlike Social or Search ads that stay within their own platforms, programmatic delivers your ads across thousands of websites, apps, audio streaming and CTV/OTT channels. If you want to learn more, browse our Advertising Insights

A DSP is a platform that lets advertisers buy digital ad inventory programmatically, manage targeting and bids, and optimise campaigns across websites, apps and streaming platforms from one interface. It's the central hub through which all your ad campaigns are run, managed and optimised. Read our blog for a practical guide to choosing the right self-serve DSP to maximise your advertising ROI.

A meta-DSP gives you access to multiple programmatic advertising platforms through one interface, simplifying setup, optimisation, and reporting across DSPs while unlocking each DSP's strengths. This also allows you to experiment with the best audiences and tactics across platforms, without needing to sign up with each of them separately.

A Demand Side Platform (DSP) lets agencies buy, manage, optimise, and measure digital advertising campaigns across multiple publishers and channels from a single platform. Instead of purchasing media directly from individual publishers, agencies use a DSP to access inventory across websites, mobile apps, Connected TV (CTV), audio, and video at scale.

A white-label DSP allows agencies to offer programmatic advertising under their own brand. Clients see the agency's branding rather than the underlying technology, helping agencies strengthen client relationships while expanding their media capabilities.

Amazon DSP and The Trade Desk are individual demand-side platforms. Vizibl gives agencies access to multiple leading DSPs, including Amazon DSP, The Trade Desk, and Beeswax, through a single interface. This eliminates the need to manage multiple contracts, platforms, and reporting dashboards.

Yes. Agencies can launch campaigns across multiple DSPs from a single platform, compare performance, optimise budgets, and manage reporting without switching between separate systems.

Yes. Agencies can manage campaigns for multiple clients from a single account while maintaining separate reporting, audiences, budgets, and campaign structures.

Yes. Vizibl simplifies campaign management with an intuitive interface, automated optimisation, and optional managed services. This enables agencies to add programmatic advertising without building a large in-house trading desk.

Understanding Vizibl

Vizibl is a meta-DSP that makes programmatic inventory accessible to all advertisers by unifying access to multiple leading DSPs into one easy platform—without minimum spends or lock-ins. In other words, the only DSP you'll ever need. Explore the Vizibl platform here.

Vizibl is ideal for brands and agencies of any size wanting to run display, video, audio, or CTV campaigns easily. Vizibl also supports compliant access to regulated advertising inventory for categories like iGaming. Read More

Vizibl differs by unifying multiple DSPs or programmatic advertising platforms into a single easy-to-use interface, giving you broader reach, smarter cross-DSP optimisation, and unified reporting & control—without managing separate platforms or meeting individual DSP spend thresholds. Explore Vizibl's programmatic capabilities

Vizibl lets you use a single platform, interface and sign up to access inventories from multiple foremost DSPs, including The Trade Desk, and Amazon DSP. Packed with powerful optimisation, reporting and an expert, always-on team to support your campaigns, your ad campaigns are in the best possible hands they could be.

Vizibl brings multiple programmatic advertising platforms into one interface, streamlining setup, reporting, and optimisation so you don't have to learn & manage multiple DSPs. If you've managed multiple DSPs, you know how big this is.

Vizibl provides access to leading DSPs—including The Trade Desk, Amazon DSP, and Freewheel (formerly Beeswax)—through one unified interface. Read our blog to understand Vizibl's Integration with The Trade Desk.

Yes. Vizibl is designed for agencies of all sizes, including boutique agencies, digital marketing firms, creative agencies, and independent consultants. There are no monthly minimum spend commitments or seat fees, making programmatic advertising accessible without enterprise-level investment.

Vizibl supports omnichannel programmatic advertising, including:

  • Display advertising
  • Connected TV (CTV)
  • Online video
  • Digital audio
  • Native advertising
  • Mobile advertising
  • Interstitial advertising

Yes. Agencies can launch and optimise Connected TV (CTV) campaigns alongside display, video, audio, and native advertising, allowing clients to reach audiences across streaming platforms and premium television inventory.

Yes. Agencies can activate their own first-party audience data, onboard customer lists, build custom audience segments, and combine these with third-party audiences for more precise targeting.

Yes. Agencies can target audiences using demographic, contextual, behavioural, geographic, hyperlocal, interest-based, and custom audience segments. Additional targeting options include retargeting, lookalike audiences, retail audiences, and device-level targeting.

Yes. Vizibl, through its CDP (Customer Data Platform), can integrate first-party customer data with campaign reporting, allowing agencies to connect advertising performance to downstream business outcomes such as leads, conversions, revenue, or customer acquisition.

Ad Formats & Inventory

Vizibl supports display banners, rich media (HTML5), video, audio, DOOH and CTV creatives across multiple channels.

Your ads will run across optimised, premium global websites, apps, DOOH and CTV or streaming environments, optimised for the best audiences, locations and pacing.

Vizibl provides access to premium ad inventories across leading global publishers, apps, and streaming platforms, including The Trade Desk and Amazon DSP. Download the sample inventory list

Yes. You can access PMP deals on Vizibl, and we can also help curate deals tailored to your campaign objectives.

Vizibl provides access to Prime Video, IMDb, Twitch, Fire TV inventory, Freevee, Goodreads, and all of Amazon's owned and operated inventory, depending on availability in your region.

You can run Netflix advertising through Vizibl in regions where ad-supported Netflix inventory is available. Reach out to us at sales@vizibl.ai to confirm availability and learn how to get started.

Yes. If such deals are made available to Vizibl from publisher/SSP, they can be accessed on Vizibl and used for targeting.

Targeting & Audience Tools

  • Vizibl supports demographic, geographic, contextual, behavioural & interest-based targeting, along with first-party data, third-party audience segments, lookalikes, retargeting, retail shopper signals, Amazon in-market audiences, weather triggers, and hyper-precision geofencing.
  • Vizibl supports retail media data segments from providers like Amazon, Walmart, Target, Tescos, M&S and more. The DSP also supports predictive segments such as Amazon's movers data and life-stage signals such as new parents. In addition, powerful algorithms are leveraged to build lookalike segments using ID graphs from Amazon and The Trade Desk
  • Vizibl also offers advanced targeting controls such as Device & OS targeting, Inventory type targeting (App / Web), target & block lists (specific domains, app URLs, or content categories), Dayparting (time of day and day of week scheduling) and Dynamic 3P segments, where the system automatically adds or removes third-party audiences based on historical performance and your defined most-valuable audiences.

Click here to download our comprehensive targeting capability overview.

  • Vizibl offers an intuitive, user-friendly interface that makes geo-fencing effortless. You can simply drag and drop multiple selections on the map without manually entering or uploading geo-coordinates.
  • The platform also lets you adjust targeting areas by pinching in and out directly on the map. This makes it incredibly easy to geo-fence around your stores, competitor locations, or high-value audience hotspots.

  • Vizibl strengthens targeting through multi-DSP audience data/signals, first-/third-party data, and AI driven optimisation that identifies audiences similar to your best customers by ingesting lists or/and their behavioural data for precision targeting.
  • Vizibl also provides Relevance and Value Scores to help you quickly identify the most accurate and cost-efficient Lookalike audiences before launching your campaigns. Learn more about Vizibl's targeting capabilities.

  • Vizibl provides access to global retail intent and purchase-based audiences via major retail data partners.
  • Retail data partners in the EU includes Ocada, Tesco, Sainsbury's, Lidl, Rossman etc
  • Retail data partners in the US includes Walmart, Home Depot, Doordash, Bestbuy etc

Yes. Vizibl supports targeting with your first-party data and offers access to 250,000+ third-party audience segments from leading data providers.

Yes. Vizibl lets you preview unique user counts (App/Web and CTV) across 1P, 3P, and demographic audiences. You can also preview your Media Plan & Forecast to see projected impressions, reach, and frequency across different budget levels at a chosen CPM.

Yes. Agencies can access Amazon's retail audience signals, including in-market shoppers and purchase intent audiences, where available through supported DSP integrations.

Yes. Vizibl provides access to premium programmatic inventory across websites, mobile apps, Connected TV, streaming platforms, and private marketplace (PMP) deals where available.

Yes. Agencies can deliver branded reporting dashboards that demonstrate campaign performance, media spend, and ROI while reinforcing their own brand with clients.

No. Vizibl does not require monthly minimum media spend commitments or seat fees, allowing agencies to start with small pilot campaigns before scaling.

Yes. Agencies can launch campaigns across multiple countries and regions, subject to inventory availability, making Vizibl suitable for brands with local, regional, or international advertising requirements.

Optimisation & Performance

Vizibl allows you to set bid factors for specific audiences, geographies, devices, or placements. Alternatively, you can opt to let AI optimisation set your bid factors for free. This ensures your budget is weighted toward the most valuable impressions, aligning spend with your campaign goals.

Vizibl optimises your ad spend in two powerful ways:

  • Efficiency Optimisation: Improves delivery by optimising across fold placement, ad format, site, geography, device type, OS, ad environment, and browser.
  • Performance Optimisation: Uses automated budget allocation to shift spend toward high-performing line items, ensuring your budget flows to what drives results.

Vizibl offers real-time measurement and analytics with comprehensive dashboards and downloadable reports. You can access detailed insights across domains, geographies, conversion events, audience segments, and device types for all ad impressions/clicks delivered.

Yes. Many agencies use Vizibl to expand beyond search and social advertising by adding programmatic display, CTV, video, audio, and premium publisher inventory to their clients.

Most agencies can begin onboarding after a platform demonstration and account setup. This can happen in as little as a day. Agencies can start with test campaigns, validate performance, and expand as client demand grows.

Yes. Vizibl supports both UID2 and RampID identity frameworks.

Yes. APIs are available for campaign setup, reporting, and workflow automation.

Vizibl supports both post-view and post-click attribution to provide a comprehensive understanding of campaign performance.

Vizibl provides access to leading SSPs, exchanges, and premium publisher marketplaces, including partners such as Magnite, PubMatic, and Google.

Product Plans & Billing

No, Vizibl doesn't require any billing commitment or lock-in. We encourage users to run test campaigns first and scale only after evaluating performance.

Vizibl has no minimum spend requirements. Depending on the nature of your campaign, you might want to spend £1,000, £20,000, or £100,000 to achieve your goals. Contact us with your goals and our expert team can help guide you towards the right campaign budget.

This really depends on your expertise. If you're comfortable running programmatic advertising on your own, then our self-serve option is ideal. But if you feel you need expert guidance and handholding, our managed-service option might be better. Maybe you need a mix of both types. Get in touch with us, and we'll help you figure out what might work best for you. Remember, you'll still get access to all parts of the self-serve platform even if you opt for a managed-service model! You can also read our blog to figure out which DSP approach fits your team and goals best

Yes. You can upgrade to Managed Services/Hybrid mode at any time for an additional service fee.

Self-serve users pay a platform fee as a percentage of total ad spend. Managed Services users pay the same platform fee plus an additional service fee.

You can top up your wallet using credit cards, debit cards, or wire transfers.

Yes, Vizibl ensures full pricing transparency by giving you a clear breakdown of your total CPM — including media cost, data cost and additional premium cost components — along with the expected spend range for your campaign. This visibility also lets you deselect premium features based on their cost impact, so you always know exactly where your budget is going.

Seeing is believing, we know.

We’d love to show you a demo of Vizibl and the programmatic power it can offer. Simply fill out the form below and someone from our team will be in touch very soon.

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