Demand Side Platform
Offers everything you need to plan, execute, monitor and optimize your programmatic campaigns
Client (advertiser) onboarding
User management
Agency level and advertiser level campaign libraries management
- Inventory Lists
- Creatives
- Segments
- Locations
Multi-advertiser campaign set-up
- Multiple ad-types
- Targeting tactics (Geography, Inventory, 1st party and 3rd party Audience, Day-parts, Deals, Splits)
- Multiple optimization levers (CTR,CPC,CPA,VCR)
Campaign monitoring and optimization
Self-serve Account Management
Multi dimensional Analytics and Reports
Self onboarding
User management
Campaign libraries management
- Inventory Lists
- Creatives
- Segments
- Locations
Self-serve campaign set-up
- Multiple ad-types
- Targeting tactics (Geography, Inventory, 1st party and 3rd party Audience, Day-parts, Deals, Splits)
- Multiple optimization levers (CTR,CPC,CPA,VCR)