Subscription Tiers
We understand that not everyone has the same programmatic campaign needs. So we have different tiers for different needs
Vizibl Platform Tiers
Vizibl Lite
For brands looking to start running their own programmatic campaigns with low budgets. Basic campaign set-up workflow, with the full power of precision targeting and campaign reporting.
No monthly minimum spends
No contract commitments
Vizibl Advanced
For brands or agencies that need the full gamut of campaign execution, monitoring and optimization capabilities of a DSP
No monthly minimum spends
No contract commitments
Vizibl Professional
Everything in Advanced, plus everything unlimited – campaign budgets, creatives, reports.
Minimum 12 month contract term
Minimum monthly commitments
Feature Comparison
Features | Lite | Advanced/Professional |
---|---|---|
Creative types supported | Connected TV, Banners, Video | + Â HTML5, Audio |
Creatives | File Upload | + Â Tags, URLs support |
Creative audit | Standard | + Â Priority |
Conversion Pixels | Hybrid only | + Â View, Click |
Piggyback Pixels | No | Yes |
Features | Lite | Advanced/Professional |
---|---|---|
Maximum per campaign budget limit | USD 2,000 | USD 10,000 (Unlimited in Professional) |
Budget pacing | Evenly | + Â Daily pacing |
Features | Lite | Advanced/Professional |
---|---|---|
Optimization options | CTR, CPC, VCR | + Â CPA |
Features | Lite | Advanced/Professional |
---|---|---|
Geography | Advertiser country, DMA codes, Postal codes | + Â Global, Hyperlocal |
Domain/App lists | Define for each campaign | + Â Define once and reuse across campaigns |
Audience segments | Retargeting, 3rd party segments | + Â 1st party segments |
Splits | No | Â 2 per campaign (Unlimited in Professional) |
Other targeting tactics | Content Category, Day parting, Deals | + Â Placement IDs, OS, Browser, Carrier |
Features | Lite | Advanced/Professional |
---|---|---|
Reports | Basic campaign reports | Advanced reports |
Features | Lite | Advanced/Professional |
---|---|---|
Engagement Model | Self-serve | + Â Managed serve |
Feature Comparison
Creative types supported
Features | Lite | Advanced | Professional |
---|---|---|---|
Banners | true | true | true |
Video | true | true | true |
Connected TV | true | true | true |
HTML5 | false | true | true |
Audio | false | true | true |
Creatives Upload | true | true | true |
Creative Folders | Maximum 3 | Maximum 5 | Unlimited |
Tags/URLs for creatives | false | true | true |
Creative Third party pixels | false | true | true |
Priority audit | false | true | true |
Impression frequency
Features | Lite | Advanced | Professional |
---|---|---|---|
Frequency unit | Only Days | Hrs/Days/Weeks/Months/Lifetime | Hrs/Days/Weeks/Months/Lifetime |
Frequency caps | 6 imps per day | Unlimited | Unlimited |
Conversion Pixels
Features | Lite | Advanced | Professional |
---|---|---|---|
View + Click (Hybrid) | true | true | true |
View | false | true | true |
Click | false | true | true |
Piggyback Pixels | false | true | true |
Features | Lite | Advanced | Professional |
---|---|---|---|
Maximum campaign budget limit | USD 2000 | USD 10000 | Unlimited |
Even budget pacing | true | true | true |
Daily budget allocation | false | true | true |
Underspend catch-up ASAP | true | true | true |
Features | Lite | Advanced | Professional |
---|---|---|---|
CTR | true | true | true |
CPC | true | true | true |
VCR | true | true | true |
CPA | false | true | true |
Geography
Features | Lite | Advanced | Professional |
---|---|---|---|
Country | Default to advertiser country | Global | Global |
DMA Codes | true | true | true |
Postal Codes | true | true | true |
Custom Lat/Long Locations | false | true | true |
Inventory
Features | Lite | Advanced | Professional |
---|---|---|---|
Device type | All | All | All |
Creative size selection | false | true | true |
Website/Apps - Allow/Block lists | Define per campaign, No Reuse | Create once and Reuse across campaigns | Create once and Reuse across campaigns |
Website/Apps content category selection | true | true | true |
Aggregated sellers | false | true | true |
Placement Id level Allow/Block | false | true | true |
Audience segments
Features | Lite | Advanced | Professional |
---|---|---|---|
Segment pixels for retargeting | true | true | true |
1st party segment upload | false | Limited to 10 | Unlimited |
3rd party segment access | true | true | true |
System Level (OS, Browsers, Device models etc) | false | true | true |
Day parting | true | true | true |
Deals | true | true | true |
Video player settings | false | true | true |
Splits | false | Limited to 2 per campaign | Unlimited |
Features | Lite | Advanced | Professional |
---|---|---|---|
Campaign analytics report | true | true | true |
Site domain performance report | true | true | true |
Device analytics report | false | true | true |
Video analytics report | false | true | true |
Buyer geo analytics report | false | true | true |